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IBM Security marketing campaigns for Business Partners


IBM Security marketing campaign materials


We want to make it simple and efficient for you to generate leads for IBM Security. All of the campaigns listed are available on the IBM Digital Content Marketing platform which allows you to fully customize any of the content, send it out and measure your results.

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All campaigns are available in English. Any additional languages available for each campaign will be listed below the campaign.

The following Security campaigns are available:

Security Intelligence

The Security Intelligence campaign collection contains the following items:

Primary product: IBM Security QRadar

Overview: With the rise of cloud computing, mobile computing, advanced threats and diverse compliance regulations, security and compliance challenges are many. Most security solutions have not kept up and are failing to help clients protect their sensitive information, detect threats and breaches quickly, and manage compliance efficiently.

Application Security

The Application Security campaign collection contains the following items:

Primary products: IBM Security AppScan Portfolio

Overview: Reduce the complexity of securing the application lifecycle by offering solutions to secure web and mobile applications throughout the development and operations lifecycle.

Network Protection

The Stop Advanced Threats collection contains the following items:

Primary products: IBM Security Network Intrusion Prevention; IBM Security Network Protection

Overview: Help clients by providing advanced threat protection with the addition of increased network visibility and comprehensive control of network activities.

Identity and Access

The Identity and Access campaign collection contains the following items:

Primary products: IBM Identity and Access Management portfolio

Overview: How w to mitigate insider threats through privileged identity management, identity governance, & security intelligence that highlights inappropriate user access activities.

Cloud Security

The Cloud Security Enforcer campaign collection contains the following items:

Primary products: IBM Cloud Security Enforcer is a cloud-delivered solution that provides cloud application visibility, identity & access management, and threat prevention. The solution makes it easy for employees to find and securely use approved cloud applications while enabling IT security to have full visibility and control over application usage.

Data Security

The Data Security campaign collection contains the following items:

Primary product(s): IBM Security Guardium

Overview: Today’s IT environment is complex — big data, cloud and virtual, enterprise data, and enterprise application security. How do you protect them all? Learn how you can implement an effective data security and privacy solution for multiple environments.

Endpoint Protection

The Secure and Manage Endpoints campaign contains the following items:

Primary products: IBM BigFix Portfolio

Overview: Find threats, repair vulnerabilities and quickly secure devices with the endpoint platform that combines endpoint & security management into a single solution.



The BigFix & BigFix on Qradar event kit contains the following items:

Overview: Message:
IBM BigFix can help your clients achieve smarter, faster endpoint management. With the combined power of IBM BigFix and IBM Security QRadar you can help your clients respond to threats with blazing speed, providing integrated closed-loop risk management to prioritize vulnerability and expedite remediation. To support your marketing and sales activities we have a new event collection to make planning and hosting a virtual or face to face event simple.

Mobile Protection

The Staying ahead of the mobility curve campaign contains several campaign elements:

Primary products: IBM MobileFirst Protect

Overview: Learn about a secure, comprehensive mobility management solution that quickly deploys devices and delivers productivity apps while enabling secure content collaboration on smartphones and tablets.

The Superior Mobility campaign collection contains the following items:

Primary product(s): IBM MaaS360 & IBM Managed Mobility Services

Overview:. With IBM MaaS360 and IBM Managed Mobility Services, your customers can manage almost all aspects of mobility—device, application and information—while improving productivity and security. The campaign strategy includes tactics that will educate clients and position IBM MaaS360 and IBM Managed Mobility Services as a robust EMM solution

X-Force Quarterly Report

IBM X-Force Threat Intelligence Quarterly - 3Q 2015 Report

The 3Q 2015 IBM X-Force report examines ransomware, the Dark Web and the use of The Onion Router (Tor) software for anonymous communication. It looks at vulnerability disclosures so far this year and closes with the changes in the Common Vulnerability Scoring System (CVSS) v3.

  • Email
  • Report [English, French, Brazilian Portuguese]
  • Banners and social graphics

Security Multi-purpose Event Kit

The Security Event Kit contains a number of assets to help you plan & execute a virtual or face-to-face Security themed event:

  • Comprehensive event planning and execution guide
  • Email invite template
  • Postcard template
  • Sample agenda
  • Event follow-up templates
  • General graphics

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