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  • Co-marketing


    Leverage co-marketing funds and campaign tools to grow your business.

  • Marketing assets

    Marketing assets

    Gain easy access to all of the marketing tools and resources you need to generate demand.

Resources by phase

Strategize and plan

Gain market insights, review references, plan integrated marketing campaigns, and determine available funding

Execute your plan

Roll-out ready to execute campaigns, implement digital marketing tactics, and leverage lead generation resources

Nurture and manage

Link to appropriate sales plays, integrate demonstrations into marketing tactics, and consider IBM venues for execution

Promote your success

Submit a reference, apply for awards, and sponsor publications

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